Being a marketing manager in a company which focus on food and beverage products, I consider Aahar International Food & Hospitality Fair as an important part in my marketing plan and visits Pragati Maiden every year to see this amazing exhibition. I love to meet new people and old one who are deeply connected with food and hospitality industry. It gives me an opportunity to connect with them and also develop relationship with new buyers and sellers. It helps me to upgrade my knowledge and understand current market trends and learn about the future products. Further we always place our own stall at the main hall for promotion of our products and to get our brand visibility and promote it by giving prospectus to people who visit our stand and also provide them with different sample so that they can test it and see if it can be part of raw material for their product.
This time I reached the venue early in the morning and got my business pass along with my fellow employees. We had good time exploring different halls and looking at hotel and restaurant equipments and meeting different suppliers too. There many staffs offering free samples and testing of food products and drinks. There were also many people who were interested to buy kitchen home food items likes pickles and spices for many special purposes.
I love going to the event and covering most of the stalls and exchanging my cards and building new relationship with clients for developing our business. In the evening, we got the opportunity to have lunch together with different company people and also attended the seminar on food industry. The four day event is must visit for people and professionals related directly or indirectly to this industry. The event is sponsored by government organisation and associations. I would visit the expo again next year again to grab new opportunities and learn about food industry.